In 1965, Joe Gold opened the doors to the first Gold’s Gym at 1006 Pacific Avenue in Venice Beach, California. This marked the beginning of what would become one of the most iconic fitness institutions in history.

Joe Gold personally built the gym’s first equipment, bringing his experience as a bodybuilder into every detail. His unique understanding of strength training and the needs of the fitness community shaped the gym's foundation.
From the very start, Gold’s Gym became the epicenter of the bodybuilding scene, attracting passionate athletes and enthusiasts eager to train at the birthplace of modern fitness culture. The gym quickly gained a reputation as the go-to destination for those dedicated to building strength, discipline, and muscle.
Gold’s Gym's innovative design and commitment to functionality turned it into a cultural hub for fitness enthusiasts and bodybuilders. With Joe Gold’s hands-on expertise, every piece of equipment was designed with precision to cater to the needs of dedicated lifters and the growing fitness movement.
This pivotal moment in fitness history laid the groundwork for what Gold’s Gym would eventually become—a global symbol of strength, ambition, and community.

Gold’s Gym now has over 700 locations worldwide, and its roots in this "Golden Era" remain at the heart of its identity.
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